Scinergise
Scinergise aims to provide financial support to young people who have suffered spinal cord injuries so that they can improve their quality of life post-injury by purchasing products, services and/or experiences that do not fall under the remit of care provided by the statutory authorities in the UK.
The founders of Scinergise approached me to create a brand identity based on their morals and purpose. After extensive research into the sector we found that most of the logos were corporate and quite forgettable. As the charity is focused on helping young people it was key that the brand was approachable and friendly.
I chose bright clashing colours and a fun relaxed font. The monicker of the smiley face brings personality to the brand and is great to have as a sign off across assets produced.
After creating the logo I was also asked to produce a simple website which outlined the hopes of the charity and a way for people to donate to the cause.
Launch Dinner
In May 2019 Scinergise held their Launch Dinner at Denbies Wine Estate. I worked with the founders and their event organiser to create a cohesive brand look and feel across the entire evening. We created bid cards, banners, table plans, menus and a brochure which outlines what the charity stands for and also the order of the evening.
The launch dinner was a great night raising over £10,000 for the charity.